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Article | How adolescents view the tobacco endgame and tobacco control measures: trends and associations in support among 14–15 year olds

In this study by ASPIRE2025 researchers, the findings show support among young people for New Zealand’s smoke-free goal and interventions that could help achieve it; this evidence should galvanise policy action, which remains out of step with public opinion.

Abstract

Background and aims

Adolescents represent the next generation and have the greatest amount to gain from the tobacco endgame. They will provide the future momentum to achieve the tobacco endgame, thus it is important that their views on interventions are monitored. We examined support among 14–15-year-old New Zealanders for tobacco endgame goals and measures, and trends in this support from 2009 to 2012.

Methods

This study used data from an annual survey of over 25 000 Year 10 students (14–15 year olds) undertaken by Action on Smoking and Health New Zealand. We assessed support for five tobacco control goals and measures: living in a smoke-free country; having fewer tobacco retail outlets; not selling tobacco in 10 years’ time; implementing outdoor smoking bans; and raising the price of tobacco.

Results

Support for living in a smoke-free country was 59%, while support for a ban on all tobacco sales in 10 years’ time was 57% in the most recent survey year. Most respondents supported each of the tobacco control measures and gave strongest support to having fewer places where tobacco could be sold (71% in 2012). Support for the other two tobacco control measures in the most recent year ranged from 59% to 64% and had increased over time, in most cases significantly. Support was strongest among non-smokers and declined as participants’ smoking frequency increased.

Conclusions

Young people support New Zealand’s smoke-free goal and interventions that could help achieve it; this evidence should galvanise policy action, which remains out of step with public opinion.

Citation: 

Jaine, R., Healey, B., Edwards, R., & Hoek, J. (2014). How adolescents view the tobacco endgame and tobacco control measures: trends and associations in support among 14–15 year olds. Tobacco Control, tobaccocontrol-2013.

To view the full article published in Tobacco Control, please click here

For more information, please contact:
Richard Jaine
University of Otago, Wellington
email: richard.jaine@otago.ac.nz