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Seminar | The Marketing Matrix: Why Corporate Power is a Public Health Priority

8 December – Wellington

Mark your diaries now for this ASPIRE2025 seminar to be presented by Professor Gerard Hastings an internationally recognized expert in social marketing research.

Gerard willl discuss marketing techniques used by the tobacco, alcohol and food industries. You will hear about the influence of corporate power and how it is affecting our diet, drinking and smoking. What are the challenges that corporate practices present to public health? Register now for this crucial debate.

Venue: University of Otago, Wellington | 23 Mein St, Newtown
Date: Monday 8 December | 3.00pm
View flier: The Marketing Matrix: Why Corporate Power is a Public Health Priority
Registration: Free attendance, but please RSVP to Fran Wright at the University of Otago, Wellington by Wednesday 3 December. Email:

Gerard HastingsGerard Hastings is a Professor at Stirling University, the Open University and Professeur Associé at the École des Hautes Etudes en Santé Publique in Rennes.He is founder of the Institute for Social Marketing and Centre for Tobacco Control Research at Stirling University in Scotland.

Professor Hastings has a distinguished track record in researching the impact of marketing on society – both for good and ill. He has advised Governments and worked with policy makers around the world to promote healthy, evidence-based and effective public policies.

Don’t forget to register now, as numbers are limited.

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