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Event | From Facebook to Instagram: How social media is influencing public health

UPDATE: This course is now full. If you would like to be added to a waitlist, please email


Are you interested in using social media to advance public health and your work? Have you ever wondered how public health could possibly compete in the crowded social media space? ASPIRE2025 is delighted to host this one-day course, held as part of the Public Health Summer School.

From Facebook to Instagram: How social media is influencing public health
Date: 15th February, 2016
Where: University of Otago campus in Newtown, Wellington.

What will it cover?

  • How social media can contribute to improved public health
  • How social media is being used by opponents to public health reforms

Students will have the opportunity to critique and analyse case studies from a variety of both successful and unsuccessful public health social media initiatives. There will be an emphasis on how online environments and social media tools are contributing to public health advocacy debates and campaigns. Recent examples of how online media have influenced health policy and programming will be presented. Students will examine and learn how to develop content for online media such as news, blogs, and social media.

Who is it for?

This course will appeal to public health researchers, practitioners, advocates and policy makers who are interested in improving how they communicate public health messages and initiatives through social channels. This course is suitable for those who are brand new to social media and those who are actively engaged and want to know how to use these platforms more effectively.

How do I register?

To be directed to the Course information page please click here or contact Fran Wright at to go on the waitlist. Note there are still places available on the Smokefree urban areas course Date: 15th February, 2016

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